Battle of the Brands

Fosina Marketing Group For many years, the prevailing wisdom has been that “content is king”. No doubt that this is most certainly true as today’s readers need hyper-relevant content to become more informed regarding a wide range of topics. We are watching a true battle among content providers for reader engagement. Nowhere is this more…

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‘Fashion for the people’: The Old Navy guide to beating the retail apocalypse

Bethany Biron at Glossy article on Old Navy– which includes Jim’s commentary.  ‘Fashion for the people’: The Old Navy guide to beating the retail apocalypse Jim Fosina, founder and CEO of Fosina Marketing Group, said Old Navy has been particularly adept at realizing the importance of catering to its younger consumers. Now that the children…

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