MarTech Cube Interview with Founder & CEO, Fosina Marketing – Jim Fosina

Jim Fosina, CEO Fosina Marketing Group shares his answers with MarTech Cube. Interview with Founder & CEO, Fosina Marketing – Jim Fosina “Martech needs to do much more than enable targeted reach of a customer and/or reporting/analytics”

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What an Amazon Film Deal Could Mean for Netflix and Hulu

Brandon Katz, entertainment reporter at the New York Observer article, What an Amazon Film Deal Could Mean for Netflix and Hulu – which includes Jim Fosina, CEO Fosina Marketing Group commentary. “Amazon’s move will ratchet up the competition with services like Netflix,” Jim Fosina, CEO of Fosina Marketing Group, told Observer. “The provider that becomes known as…

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Amora Reintroduces Pumpkin Spice Flavor

Amora Reintroduces Pumpkin Spice Flavor Fosina Marketing Group is the AOR for Amora Coffee and wants to share this Food Newsfeed article around Amora’s Pumpkin Spice offering. “We are excited to bring back Pumpkin Spice to Amora’s specialty coffee lineup for the fall,” says Marina DiDomenico, co-founder of Amora. “The flavor is highly-anticipated amongst our subscribers which…

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Back To School — Keeping Up With The Kids

Jim Fosina, CEO Fosina Marketing Group latest byline’s focus is all about the Back To School season – please read the entire Byline on Retail Touchpoints here:  Back To School — Keeping Up With The Kids It’s the most wonderful time of the year. After a long summer, the kids are finally on their way back…

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Does MoviePass have anything to celebrate? Subscribers and experts don’t think so

Kelly Tyko at TCPalm has gone live with her article around MoviePass. “It appears that they are flailing away at the market space, unsure how to stem the tide of subscription losses and turn the tide in terms of gaining membership,” said Jim Fosina, CEO of Fosina Marketing Group, based in Danbury, Connecticut. “There is no…

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Fosina Marketing Group Marks First Time on Inc. 5000 List in 2018

NEW YORK, Aug. 16, 2018 /PRNewswire/ — Fosina Marketing Group (Fosina), a leading digital marketing services agency with a focus on optimizing direct-to-consumer acquisition, retention and other subscription ecosystem services, today announced that it has made the Inc. 5000 list of the fastest-growing private companies in America. The recognition follows a concerted effort to expand their reach and…

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Kroger to Take Private Label Abroad via Alibaba Partnership

Here’s Randy Hofbauer, Progressive Grocer Editor  and Jim Fosina commentary article . Kroger to Take Private Label Abroad via Alibaba Partnership In January, Jim Fosina, CEO of Fosina Marketing Group, a Danbury, CT based marketing firm, suggested to Progressive Grocer that Kroger could be seeking a way to extend its brand franchise into China and partner with Alibaba in a similar way…

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Jim Fosina, Fosina Marketing Group is “Talking Business”

Jim Fosina, CEO Fosina Marketing Group spent a few minutes “Talking Business” with CBSI’s Ken Kraetzer, Here’s a link to the full interview.  Jim addresses the following topics: The Explosive Growth of Subscriptions: The subscription e-commerce market has grown by more than 100% percent a year over the past five years, with the largest retailers…

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 The New Season of ‘Orange Is The New Black’ Is Off to a Strong Start Ratings-Wise 

Jim Fosina, CEO Fosina Marketing Group was happy to share thoughts with Brandon Katz, entertainment reporter at the New York Observer and his article, The New Season of ‘Orange Is The New Black’ Is Off to a Strong Start Ratings-Wise “Now that independent data has brought new transparency around audience reach and engagement, the game is changed forever,”…

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