Fosina Marketing Group Announces Continued Momentum Led By An Increased Demand For Direct To Consumer And Subscription Marketing Capabilities

The Company Continues to Experience Significant Interest in Service Offerings as Brands Investigate the Rise of the Direct-to-Consumer Channel and Subscription Business Model Fosina’s experience and tenure in working with direct to consumer companies over the last 15 years make us uniquely positioned to be of service to the growing number of interested parties.  “Fosina…

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Fosina Marketing Group Creates Subscription Box Sunday Shopping Holiday on the Sunday After Thanksgiving

Shopping Holiday provides Consumers & Subscription Box Marketers tremendous awareness of Great deals in new gifting channel — Debuts November 26th, 2017! Fosina Marketing Group, a leading digital marketing & subscription box marketing services agency with a focus on optimizing direct-to-consumer acquisition and retention, announced the creation of “Subscription Box Sunday,” a new and exciting…

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Fosina Marketing, Agency212, iFuel Interactive – Triple Merger Annouce Subscription Box Sunday!

The managing partners of the triple merger – Jim Fosina, Kristina Tucker, Tom Di Domenico as CEO, President and Chief Strategy Officer respectively announce a big idea for this Holiday Season Subscription Box Sunday – Jim Fosina interview talks with Ken Kraetzer, CBSI about a new buying holiday!

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Fosina Integrates with Agency212 and iFuel Interactive

Fosina Marketing Group integrates with Agency212 and iFuel Interactive Jim Fosina, Kristina Tucker and Tom Di Domenico have respectively been named CEO, President and Chief Strategy Officer of the newly merged entity, which will be headquartered in NYC. Together, the firms house some of the most capable talent in the worlds of media, branding, creative, and technology development in…

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Whole Pay Check? Not any more, says Amazon

By Elaine Watson+, 24-Aug-2017 Amazon’s decision to tackle Whole Foods ‘whole paycheck’ moniker from day one with a wave of price cuts sends an immediate signal to rivals that “they are now dealing with a competitor that is not afraid to damage profits and margins if it creates long term gains,” says GlobalData Retail MD Neil Saunders. Commentary…

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What Social Media Automation Can and Cannot Get Right

What Social Media Automation Can and Cannot Get Right Jim Fosina CEO of Fosina Marketing Group adds to this article: “There are a number of social media campaign management platforms (Sprinklr being the leading player) that allow organizations and/or agency partners the ability to centralize the connection between customer/prospect and brand regardless of the specific social media platform they are…

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Makeup companies L’Oreal and Covergirl are targeting a new market: men

Makeup companies L’Oreal and Covergirl are targeting a new market: men Annual sales in the men’s grooming market are currently more than $21 billion, according to data provided by Jim Fosina, chief executive of Fosina Marketing Group. He says there’s a surge in men going to salons for more than just haircuts, with manicures, facials…

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Non-profits MUST Improve Their Marketing Efforts Now

By Jim Fosina , Columnist, July 19, 2017 The year is 2017. Let’s make sure that we have adjusted the way in which we approach marketing challenges based on the reality of media consumption patterns. The strategies and tactics that we used in the last decade have truly become obsolete. The way in which consumers conduct research,…

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