The New Season of ‘Orange Is The New Black’ Is Off to a Strong Start Ratings-Wise 

Jim Fosina, CEO Fosina Marketing Group was happy to share thoughts with Brandon Katz, entertainment reporter at the New York Observer and his article, The New Season of ‘Orange Is The New Black’ Is Off to a Strong Start Ratings-Wise “Now that independent data has brought new transparency around audience reach and engagement, the game is changed forever,”…

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Fosina Marketing Group on their Direct to Consumer Subscription Model

The experts at Fosina Marketing Group have been providing a suite of services and capabilities that allow for the construction and development of a direct to consumer subscription strategy and infrastructure. Founded in 2003, Fosina Marketing is a leading full-service, online subscription marketing agency that provides clients with strategic insight, tactics, and message optimization in…

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Amora Announces Exclusive New Amora Cold Brew to Expand Subscription Coffee Lineup

The Premium Subscription-Based Coffee and Tea Brand Unveils New Summer Product for Customers to Enjoy NEW YORK, Aug. 2, 2018 /PRNewswire/ — Amora, a subscription-based company delivering premium coffee and tea directly to consumers across the United States for over six years, today announced the exclusive addition of Amora Cold Brew to the brand’s high-quality lineup. Since 2011, Amora has…

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What Exactly Will Happen to Television Once Disney Absorbs Fox?

Jim Fosina, CEO Fosina Marketing Group shared his thoughts with Brandon Katz, entertainment reporter at the New York Observer and his article, What Exactly Will Happen to Television Once Disney Absorbs Fox? “Overall, Disney is picking up content that appeals to the millennial audience and, most importantly, an audience who engages with these brands and collections…

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Fosina Marketing Group – Subscription Model for Revenue-Driving Strategy

WIth a clear understanding of how to integrate and optimize evolving online strategies, tactics, and tools to create successful programs for their clients, Fosina Marketing Group builds upon their subscription eco-system capabilities and knowledge with a robust Creative and Media Team that provides its customers with a full end to end relationship supporting all of…

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How offering a monthly subscription service to your restaurant can become a revenue stream

Commentary By Jim Fosina, CEO of Fosina Marketing Group Fast Casual It is perhaps the hottest category in the subscription economy — food . Americans love to eat and are stretched in hundreds of different directions each and every day. While meal preparation is incredibly important; it is also the area where consumers spend the least…

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Prime Day Drives Reported 89% Sales Boost In First 12 Hours Despite Early Site Crash

Retail Touchpoints  article and Jim Fosina commentary … “We’re in the middle of July and there’s going to be $3 to $4 billion in sales in a 36-hour period that is going to be at your fingertips whether you’re on vacation or not,” said Jim Fosina, CEO of Fosina Marketing Group. “You don’t have to go into…

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Fosina Marketing Group Discusses Effective Acquisition Strategies

Subscription marketers continue to struggle to find cost effective and efficient strategies and tactics to acquire new customers. The experts from Fosina Marketing Group have shared three cost-efficient strategies for attracting new consumer customers and maximizing lifetime value while minimizing risk in these efforts: Engaging Messaging –your advertising message is battling with many others for the attention…

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Fosina Marketing Group On the Launch of the Amora Coffee Brand

The challenge for any brand in the incredibly crowded and intensely competitive coffee beverage marketplace is focused on finding ways to differentiate their product offering from the competitive set and engage with consumers open to embrace new brands. The Amora coffee brand needed to find an innovative way to connect with coffee consumers in order to…

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