5 retailers making moves in subscription services in 2018

5 retailers making moves in subscription services in 2018 includes Jim Fosina, CEO of Fosina Marketing Group, commentary Retail Dive back in April that “[t]he success of the Boxed Up effort is contingent on the company keeping the offering vital, exciting and engaging with their customers,” including through a steady supply of value-based, subscription-based goodies regularly streaming to members. He added that, rather than snatch customers from competitors such as Amazon Prime, Boxed was likely working “to build a much stronger and sustaining base of their current customers, focused on moving ‘trial’ customers to subscribers, which is critically important to their overall business model.