Whole Pay Check? Not any more, says Amazon

By Elaine Watson+, 24-Aug-2017

Amazon’s decision to tackle Whole Foods ‘whole paycheck’ moniker from day one with a wave of price cuts sends an immediate signal to rivals that “they are now dealing with a competitor that is not afraid to damage profits and margins if it creates long term gains,” says GlobalData Retail MD Neil Saunders.

Commentary from Jim Fosina, CEO Fosina Marketing Group